COSTA MESA, CALIF., AUGUST 2017 — South Coast Plaza and the Disneyland® Resort are celebrating South Coast Plaza’s 50th anniversary with a pair of limited edition collectible pins, each illustrating a carousel horse flanked by fleur-de-lis. The pins highlight the special partnership that the two Southern California destinations have enjoyed for decades. Only 500 pairs will be available exclusively at South Coast Plaza this summer.
“South Coast Plaza is pleased to collaborate with the Disneyland Resort as we mark a major milestone,” said Debra Gunn Downing, spokeswoman for South Coast Plaza. “We share with the Disneyland Resort a long and profound history of attracting visitors from all over the nation and world to Southern California.
“In 2005, South Coast Plaza partnered with the Disneyland Resort for a pair of carousel pins to mark Disneyland’s 50th anniversary. A dozen years later, it’s our turn to celebrate half a century. These new and exclusive carousel pins are a fitting way for our partnership to come full circle.”
Each pair of complimentary carousel pins is available with a minimum purchase of a two-day, one-park admission ticket to the Disneyland® Resort at any of South Coast Plaza’s four concierge locations, while supplies last. A complimentary South Coast Plaza single-use valet parking pass also is included with a qualifying ticket purchase.
Carousels have been an important part of South Coast Plaza and the Disneyland® Resort throughout their respective histories. The Disneyland® Resort pin represents the popular King Arthur Carrousel, which has been in Fantasyland since Disneyland® Park opened in 1955. When Walt Disney purchased the merry-go-round, it showcased horses and other animals such as giraffes and deer. Disney wanted everyone to ride a galloping horse like King Arthur, so additional antique horses were incorporated into the carousel.
The South Coast Plaza pin symbolizes the iconic carousel located on level one in the eponymously- named Carousel Court between Bloomingdale’s and Sears. The carousel has been at South Coast Plaza since the center debuted in 1967. South Coast Plaza advertising before and after the center opened prominently featured illustrations of a carousel. Generations of families in Southern California have made a ride on the South Coast Plaza carousel a tradition throughout the year, including in spring, when bunnies replace the horses, and during the holiday season, when reindeer herald Santa’s arrival. To this day, carousel horses welcome visitors at select South Coast Plaza entrances.
More information on the collectible pins and qualifying Disneyland® Resort ticket purchases can be found at southcoastplaza.com.
Social media handle: @southcoastplaza. Social media tags: #southcoastplaza, #SCP50thAnniversary
ABOUT SOUTH COAST PLAZA
Renowned as a leading international shopping destination, South Coast Plaza is home to more than 250 prominent boutiques, critically-acclaimed restaurants and the adjacent celebrated Segerstrom Center for the Arts. It is the West Coast’s premier shopping experience, with its proximity to beaches and John Wayne Airport, customized concierge services, and unparalleled collection of diverse retailers — from Gucci, Hermès, Cartier and Harry Winston to Roger Vivier, Dolce&Gabbana, The Webster, Dior, Dior Homme and more. Now celebrating its 50th year, South Coast Plaza is located in Orange County, California, in the city of Costa Mesa. Information: southcoastplaza.com or 800.782.8888.
THIS SUMMER AT THE DISNEYLAND® RESORT
Come unleash your inner hero. Blast into an all-new adventure with Guardians of the Galaxy—Mission: BREAKOUT! You can help Rocket bust out the other Guardians trapped in the Collector’s Fortress. With multiple ride experiences, you never know which adventure you’ll get! Step up to meet Spider-Man and Captain America. And for a limited time, encounter Hawkeye and Black Widow with her armored Avengers vehicle. It’s the Summer of Heroes at Disney California Adventure® Park. HERO UP!